Congratulations! You've decided to give your page visibility a boost on Google, and you're in the right place. In this blog post, we'll guide you through four crucial steps to improve your website's ranking, using specialized tools for each task. So, let's get straight to the point!
1. Fix technical problems of your site: Site Audit
Google is meticulous when displaying search results, and pages with technical problems are not welcome. Performing a Site Audit is the first step in identifying and fixing technical problems. Tools such as Google Search Console y SEMrush Site Audit are essential to find and correct errors, improve loading speed and ensure an optimal user experience.
2. Connect backlinks directly to your site: Backlink Analysis and Link Building Tool
Popularity is key in the world of Google, and backlinks are the currency. Use tools like Ahrefs o Moz to perform a Backlink Analysis. Identify link opportunities and use a Link Building Tool to establish high quality connections. Make sure that the sites linking to your page are relevant and trustworthy to improve your ranking in search results.
3. Choosing the Right Keyword: Keyword Gap and Keyword Magic Tool
Don't just choose keywords at random. Use tools like Ahrefs Keyword explorer to identify opportunities and competition. Also, the Keyword Magic Tool will help you find the exact keyword for your content. Make sure the selected keyword is relevant to your audience and has a significant search volume.
4. Optimizing content for the chosen keyword: SEO Content Template and SEO Writing Assistant
Creating quality content is crucial, but optimizing it according to Google's preferences is equally important. Use the SEO Content Template to get specific content suggestions and you can use AI(chatGPT, Keyword Surfer) to optimize your writing according to SEO guidelines. Make sure your content is unique, informative and meets Google's standards.
By following these four steps and using the recommended tools, you'll be on the right path to improving your page rankings on Google. Remember that consistency and patience are key in the world of SEO - good luck on your journey to the top of the search results!